In this episode, Shyam and I discuss the famous (and the notorious) Trip-wire Funnel. If you are a Creator who has an online course, or who wants to launch one, then this episode will help you understand the pros and cons of the Trip-wire funnel approach.

Here are some of the things that we discussed –

  1. What exactly are tripwire offers? How do they work?
  2. Why are tripwire funnels so popular? 
  3. The disadvantages of tripwire funnels. 
  4. Should you be using Tripwire funnels?
  5. What is the alternative? 

In this episode, Shyam and I discuss the famous (and the notorious) Trip-wire Funnel. If you are a Creator who has an online course, or who wants to launch one, then this episode will help you understand the pros and cons of the Trip-wire funnel approach.

Here are some of the things that we discussed –

  1. What exactly are tripwire offers? How do they work?
  2. Why are tripwire funnels so popular? 
  3. The disadvantages of tripwire funnels. 
  4. Should you be using Tripwire funnels?
  5. What is the alternative?