Dear Agency,

We have not hired you so that you could make a Facebook post for us.

We have not hired you so that you could wrestle with the logo for 4 weeks.

We have not hired you so that you send us monthly reports with statistics that don’t matter to us.

We have not hired you so that you keep on posting on the social media without being concerned about what is happening at the business end?

Why have we hired you then?

We have hired you so that you can bring your human side to this game.

We have hired you so that you can be empathetic towards our business.

We have hired you so that you connect the Marketing objectives with the business goals.

We have hired you so that you treat us as partners, not clients.

Is there anything that you want to add to this list?