The guy is a legend.

If you know me, you know that I am a huge fan of Seth Godin.

Whenever Seth launches something… anything – be it a book, a course, or an event, there is a line outside Seth’s door who are interested.

How does he do it?

In this week’s video, I wanted to figure out Seth’s secret. While Seth does a lot of things, the focus of this video is ‘online courses.’ Seth has numerous online courses under his brand, ‘Akimbo’.

I don’t think I have to hard-sell this one. Miss this one at your own peril. 😉